Every year, you should allocate a percentage of your top-line revenue to your marketing budget, which supports strategic efforts from your website to social media to search engine marketing and everything in between. So the million-dollar question is: what percentage of your top-line revenue do you allocate to your marketing budget, and how should you […]
The time has finally come — part 3, the finale, the end. We’re ready to talk about the very bottom of your funnel, where you’re ready to convert qualified leads into sales. In the last part of our Buyer Journey Breakdown blog series, we took you through the most effective ways to meet your buyers […]
Join Matt Riley from 皇冠crown在线官网唯一官网入口, Jake Scherrer from Zillow, and Angela McKay from Lasso CRM /ECi Solutions Are those who buy new home construction really that different from those who buy existing homes? What You Will Learn: Understand “who” today’s new construction buyers actually are Understand where friction occurs in the buying process Find […]
There’s so much to be excited for in 2020, and we can’t wait to kick off the new year with the International Builders’ Show in Las Vegas! Are you ready to “Level Up” your marketing to increase sales? g2 is excited to work with you to reach (and exceed) your unique marketing goals for the […]
Recently, 皇冠crown在线官网唯一官网入口 helped one of our clients, Elite Homes, with a Grand Opening event. We recommended tying the event into a timely topic that is trending throughout the media world and that people could relate to right now. (Not only can this can make the event more enticing, but it is also better for impressions and interactions on social […]
Recently, 皇冠crown在线官网唯一官网入口 worked with Cornerstone Homes to launch the Grand Opening of the sales center for their newest community, The Villas at Ashlake. The challenge…this new Sales Center is in a strip mall about a mile down the road from the site where the community is being built in Chesterfield, VA. So, in addition […]
Every builder has hopes of generating high-quality leads when they deploy an advertising campaign. It’s important to have specific goals in mind and reach your audience on the appropriate platforms with the right language. 皇冠crown在线官网唯一官网入口 works with builders to determine the most effective collaboration of media and messaging to connect with buyers on a personal […]
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