Research shows that your cover photo (the large image that runs across the top of your facebook page) is the first thing people look at, and for the longest amount of time. So how can builders make sure to stand out in that space?

One way, is to differentiate your facebook page with a unique and integrated cover photo and profile picture.

So many builders have distorted or cut off product shots as their cover photo and just their logo as the profile picture. Why not use this space to be creative and show prospects and homeowners that your company, your homes, and your social media pages are anything but cookie cutter.

What do you think of these samples? Are you doing something unique with your cover photo? If so, share the link with the rest of us!

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